From Self-Driving Cars to Social Media Appen Shapes Tomorrow’s Technology

From Self-Driving Cars to Social Media, Appen Shapes Tomorrow’s Technology

Tammy Garves and Phil Hall are Appen’s Senior Vice Presidents, the counterparts at the helm of the two main divisions of our company. Tammy leads our Content Relevance team. Phil heads up Language Resources. We caught up with them recently to talk about their respective teams, along with industry trends, predictions, and why they like working at Appen. Appen: So, …

Optimize Site Search with Human-Annotated Data

Improve On-Site Search Conversions & Sales [Video]

Customers who can easily find what they are looking for on your eCommerce site will buy more. There is a direct correlation between the use of site search  and purchase conversion. Shoppers using site search have a 216% increase in conversion rate and a 21% increase in average order value (Source: WebLinc, Nov 2016). Optimizing site search can be a …

Appen - New Discoveries Pashto Intonation Patterns

New Discoveries: Pashto Intonation Patterns

Last month, I presented cutting-edge research on Pashto, a language from Afghanistan and Pakistan, at Interspeech in Stockholm. The paper, titled Pashto Intonation Patterns, was co-written with Appen’s Director of Linguistic Services, Judith Bishop, and Senior Linguistic Project Manager, Mim Corris. It was based on data used in a project that began in Autumn 2014 and was completed this Spring. …

Why does human-annotated data matter for search? Learn at Lucene/Solr Revolution

Why does human-annotated data matter for search? Learn at Lucene/Solr Revolution

Search is a critical component of any effective website or application, connecting users to the data they need to make decisions, whether it’s to find documents, do research or complete an online purchase. Modern search engines have evolved significantly in the past 5 years, incorporating machine learning and artificial intelligence techniques in all aspects of document and query processing, as …

Appen featured on Worldwide Business with Kathy Ireland

Appen CEO Mark Brayan explains the role human-annotated data plays in today’s AI initiatives in an episode of World Business with Kathy Ireland. Artificial intelligence and machine learning provide opportunities for eCommerce retailers to differentiate themselves with improved site search and “always on” customer service. Appen plays an important role in helping to train these systems by providing high-quality, human-annotated …