Drive brand growth with product offerings and social engagement that are tailored to local culture and preferences.
Differentiate yourself from competitors with highly relevant and meaningful product engagement.
Create multilingual, culturally nuanced product interfaces that give your customers a personal experience.
Employ a hybrid model for implementation that combines specialized teams with a technology-enhanced workflow.
“Appen embodies the artisan spirit in China. We pay attention to every little detail.” Danny Duan, VP of China Business Development, joined Appen in January 2017 as we opened our office in Beijing. We recently talked to Danny about AI trends in China, the reasons for expanding into the Chinese market, and the value we’re delivering to local clients. […]